商务英语写作Unit Seventeen Social Letters.ppt

Unit SeventeenSocial Letters 社交信函 General Introduction Nowadays, the use of social letters has become increasingly important in the business world. No one can deny the fact that social life is closely related to business life. In fact, social relations contribute to the success of a business and social letters are usually the means by which friendship and goodwill are established. There are many occasions that call for social letters. Such letters may express thanks, congratulations or sympathy, or may convey an invitation. General Introduction 1. Letter of Thanks（致谢信） Businessmen have many opportunities to write “thank-you” letters to express their sincere appreciation. Writing a thank-you letter can not only form or strengthen positive business and personal relationships, but also promote opportunities for further interpersonal cooperation. Steps to write a thank-you letter Greet the recipient Express your gratitude Explain the reasons for your thanks Expect the outlook for the future Give your regards Tips for writing a thank-you letter Be direct and concise in your writing. There is no time to be long-winded or flowery. Be specific and include details of the event. Be honest and sincere. Be prompt in sending your thank-you letter. However, do not thank the person before hand. If possible, address your letter to a specific person, not the company or organization in general. Sample 1 For Warm Hospitality Dear Mrs. Wheeler, I am writing to thank you for your warm hospitality accorded to my delegation during our recent visit to your country. During the entire visit, my delegation and I were overwhelmed by the enthusiasm expressed by your business representatives in cooperation with China. I sincerely hope we could have more exchanges like this and expand our bilateral economic and trade relations. I am looking forward to your early visit to China. Then I will be able to pay back some of the hospitality I received in your country. Faithfully yours, xxx Sample 2 For