E-MARKETING - AIIA - Artificial Intelligence amp; Information 网络营销- aiiA -人工智能和信息；.pptVIP

E-MARKETING Sell Any Thing, Any Where, Any Way, Any Time, at Any Price E - Business E - Business Who’s got the power New Ethics The Attention Economy Internet Beyond PCs Internet Beyond PCs Internet Beyond PCs Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Principles of New Economy Information in New Economy Information in New Economy Information in New Economy Information in New Economy Information in New Economy Information in New Economy New Economy – New Dangers New Economy – New Dangers New Economy – New Dangers New Economy – New Dangers New Economy – New Dangers New Economy – New Dangers Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Revision – Rules for Success Bibliography Rule #1 – Selling Anywhere Selling globally means that you have understand the culture of the customer you are selling to. You have to face the challenges of language, regulatory challenges of import and export rules, taxation, social and political issues, fulfillment and customer services problems. Any of these items, If mishandled, can quickly torpedo your global marketing efforts and furthermore your investment. Rule #2 – Selling Anything The message is “Find a need and fill it” Once a need is found, the Internet makes it easy to serve it. What is offered to consumers on the net is limited only by the company’s imagination and the Internet technology that you can create to deliver it. Rule #2 – Selling Anything Trying to have the next big thing for the net, keep three major human motivations in mind: Information Economic Entertainment If your idea can satisfy these motivation then Internet can translate the i