江苏省射阳县第二中学译林牛津版高中英语必修四活动单：M4 Unit1 Advertising.docVIP

M4Unit1 Advertising Project 班级_______姓名___________学号________ To learn about some basic information about an ad campaign To apply what they have learnt to develop an ad campain Learning period:1 Learning procedure: Activity one: 自学质疑 How do you build am ad campaign? Step 1: read the article and finish the task 7 and task 8 on newspaper Step 2: read the passage and answer these questions What is an ad campaign? When you start a successful ad campaign, what must you have in mind? Before building an ad campaign, what questions you must consider first? Step 3: useful expressions 1.经过计划的广告活动 a