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BUSINESS PLAN TEMPLATE BUSINESS PLAN [My Company] 123 Main Street Anytown, USA 10000 123-4567 [Your Name] [DATE] TABLE OF CONTENTS Executive Summary 1 Management 2 [Company] History 6 [Product/Service] Description 8 Objectives 10 Competitors 11 Competitive Advantages 12 Innovation 14 Pricing 15 Specific Markets 16 Growth Strategy 17 Market Size and Share 18 Targeting New Markets 19 Location 20 Manufacturing Plan 21 Research Development 22 Historical Financial Data 23 Proforma Financial Data 24 Proforma Balance Sheet 27 Cost Control 28 Effects of Loan or Investment 29 Attachments 30 Executive Summary [My Company] was formed as a [proprietorship, partnership, corporation] in [Month, Year] in [City, State], by [John Doe] in response to the following market conditions: [Startup, growth] opportunities exist in [Product/Service]. The need for use of efficient distribution and financial methods in these overlooked markets. [I/We] have several customers who are willing to place large [orders,contracts] within the next three months. Several other prospective [customers/clients] have expressed serious interest in doing business within six months. [I/We] previously owned a company that was active in the widget markets. Over the past few years I spent much time studying ways to improve overall performance and increase profits. This plan is a result of that study. The basic components of this plan are: Product Competitive pricing Expand the markets Increased advertising Lower our unit costs, Thereby achieving higher profits. Service Sign contracts Increased advertising Increase office staff To this end, [I/we] need investment from private individuals and/or companies. A total of $XXX is being raised which will be used to finance working capital, plant and equipment. The company will be incorporated and common stock issued to investors. The company will be run as a [proprietorship, partnership, corporation]. Financial Goals Year 1 Year 2 Year 3 Sales $1,000,000 $1,400,0