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中小型企业智能商务管理软件
Business Intelligence for Mid-Size
Companies
Thursday, June 26, 2008
1:00 PM Eastern, 10:00 AM Pacific
60 minutes
Hosted by
Welcome
Michael Krieger
VP, Market Experts Group
Ziff Davis Enterprise
Hosted by
BUSINESS OBJECTS CONFIDENTIAL. COPYRIGHT © 2008 BUSINESS OBJECTS S.A.
Featured Speakers
Michael Speyer
Senior Analyst, Forrester Research
George Bock
Vice President of IT, Sole Technology
Todd Rowe
Group Vice President and General Manager
Mid-Market Division, Business Objects, an SAP
company
BUSINESS OBJECTS CONFIDENTIAL. COPYRIGHT © 2008 BUSINESS OBJECTS S.A.
Business Intelligence for
Midmarket Companies
Michael Speyer
Senior Analyst
Forrester Research
June 30, 2008
Agenda
• Why do Business Intelligence and Performance
Management?
• Is Business Intelligence used by midmarket
companies?
• What should you look for in a midmarket BI
solution?
Entire contents © 2008 Forrester Research, Inc. All rights reserved.
BI and PM offer tangible business benefits
• Business Intelligence • Performance Management
• Reporting of historical data and • Monitoring specific business
information
activities and processes as they
» What stock needs to be occur
replenished?
» Call center wait-times are rising
» Which marketing campaigns are
working? • Alerting the stakeholders when
• Discovery of trends or business
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