译林牛津高一英语必修4 Unit1 单元教学设计.docVIP

必修Unit 1. advertisements 单元整体内容 三维目标 三维目标（一）知识目标 1．单词 2．短语 3．句型①We are so used to them that we do not even realize how many we see and hear in a day. ②PSAs are often placed for free, and are intended to educate people about health, safety, or any other issue which affects public welfare. ③Even if an ad does not lie, it does not mean it tells you the complete truth. ④Not all ads play tricks on us though. ⑤It is important to always try to appeal to the way the audience will react. 4．交际用语 ① : I (don’t)think/believe (that) It seems to me (that) In my opinion/To me,…. ②giving reasons because; as