山东同质型滨海旅游地竞合发展分析-an analysis of the competing development of homogeneous coastal tourist destinations in shandong province.docxVIP

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山东同质型滨海旅游地竞合发展分析-an analysis of the competing development of homogeneous coastal tourist destinations in shandong province.docx

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山东同质型滨海旅游地竞合发展分析-an analysis of the competing development of homogeneous coastal tourist destinations in shandong province

山东师范大学硕士学位论文山东师范大学硕士学位论文 4 山东滨海旅游地竞合发展分析 ····························································································24 4.1 可行性分析 ·······················································································································24 4.1.1 区域旅游资源互补性潜力大 ···················································································24 4.1.2 区域空间联系的方便快捷 ·······················································································24 4.1.3 区域旅游市场的密切相关 ·······················································································25 4.2 同质背景下山东滨海旅游地旅游差异发展······································································26 4.2.1 建设独特的旅游文化产品体系 ················································································26 4.2.2 大力发展海滨避暑旅游···························································································29 4.2.3 形成差异化旅游形象································································································33 4.3 竞争背景下区域旅游合作分析························································································35 4.3.1 区域旅游合作内在驱动机制分析············································································35 4.3.2 区域旅游合作形式分析···························································································35 4.3.3 多视角的山东滨海旅游地旅游合作········································································36 4.3.4 构建山东滨海旅游地旅游发展空间体系 ································································38 5 山东滨海旅游地竞合发展机制创新·····················································································41 5.1 管理机制创新···················································································································41 5.2 运作机制创新···················································································································41 5.3 整合机制创新···········································································································