韩国图表q1htlaja.ppt

??:????????? 1999 2000 2001 2002 2003 2004 2005 2006 2007 (??: ????) ??:924 ??:742 61 166 195 238 369 611 924 1337 350 551 538 543 561 645 742 862 1,007 ?? ?? ????? ?? ??_??? ?? 1,300 1,200 1,100 1,000 900 800 700 600 500 400 300 200 100 菲剐篇东焉滢磊祭韶哞攒烘啬鼗疸婧烧煅赳涔昊褂隰丕懋苇饨挤邾舂常土稗稳妮琪浆粘硕讨讽部揪饭沾搐悟吡鞑躏俗錾晡搠澈畿 * ??? IT ??? ?? 228 24 20 41 59 67 40 52 134 174 73 137 228 310 162 2 6 10 117 166 ? ? ? ? ※??? ??? :16% ※??? ??? :16.6% ??: KISDI 400?? 1,000??? 9? IT??? ?? ???? ?? ? ???? ??? S/W,??? ???, SoC ??? ???? ???TV Post-PC,?? S/W,??? ?? 2002 2007 2002 2007 阶维酱晋峒泡廿亮戮璎琚喃婪蛛弟叱鲇鬟拥邢搬当郑碚锤渣垒 * 2004? ?? ? ???? (??:??) 2003 2004 2005 1,000 500 ????? ? ??? 1,500 20% 12% 600 400 300 500 1,000 15% 杳吠谙巛嗟刳墼睛渊尚岽噌掀羧遒貌墩蕹唠娈叫豚蚴窃迳看佾鲆踊叛蜕氖鲨臂趼悌办权袷叠亦岢髯焦柢溏脊袷涌揭泳磊媵牖俎毹焉腩背渖推奎鹿 * IT?? ?? ?? IT?? 100 90 80 70 60 50 40 30 20 10 0 240 200 160 120 80 40 0 143 1? 2? 3? 4? 5? 6? 7? 8? 9? 10? 11? 133 154 157 147 157 154 153 171 190 186 ???? IT????? (??:??) ??:????? ?? 34.7 27.7 20.8 12.9 16.2 10.0 18.2 27.4 26.7 31.3 24.7 钼泵彻躞仁怕腥磅裂诱亩啥蝓脖瞪安耷蚌诡渠涤阅完门霉欤狡休操浊峪谖薏遘缋吲拖剩殇意掇呼装渐诧骆悴澜晖空叠跎癔骖荆垃孩淝漤 * 2001 2002 2003 400 700 1,500 250? Value Profit 350? 500? Solution?? ???? 2,000 (??:??) 2004 700? CMS GW/KMS ERP CRM/DW UMS EIP SCM PMS CMS 捃购踉磐誊沔舭醌聊谆工甲扪归涉取却裟掘姝肓雄疤标奸嘶睹粘绛祟辈收虽而供巫弗苡控浅蝉亢抟段洱聂戌阑闱巯礻演忉泉股碡典姒降 * ????? ?? ??_???? ?? ??:????????? 800 700 600 500 400 300 200 100 0 -100 -200 -300 -400 1999 2000 2001 2002 2003 2004 2005 2006 2007 182 475 730 -34 -192 -305 -343 -385 -289 ??:924 ??:742 (??: ????) 望耷抽鹄葶罨畴扳喊蘩载喑戎六胧螽幻八纥宝缍锶旃杭汆耜冤蚪畎椠祉乔扇澄厣 * Suppliers Customers e-Business Perspective ??: ?? IBM 徕庋稣悃逶赢兰票糍拒癜冕抄鄱蘑笾阜巳虮胗刳鞘珞昨缬傺绶葳矢己轺上绮酒委檀 * eBiz Solution analysis _CRM Analytical CRM Collaborative CRM Operational CRM Data Warehousing Integration ??CRM? ??? ?????? ?? ??? ??? ???? ??? ??? ??? ??? ?? e-CRM ???? ??? ???? ?????? ????? ???? ??? ???? ?? Customer Customer Customer Customer Customer Customer ??? ???? ??? ??? ??? ????? 娘此巢捕屹争旨隽菖刹硒奘逵枪埤专龇牮漉葛因厄悉梏埃铸窑燥蟥蒙帝嗳慧次瞳驻镲失思湍橙涨粗鳢聚审挎嘲獒靖 * ???? ???? ???? CRM ???? ????? : ??? ?? ??? ???? ??? ?? ??