二元话语博弈中的谣言传播与治理新闻学专业论文.docxVIP

Key words: Micro-Blog；We-Media；Dualistic structure of voice game；Spreading of rumors；Space of public communicate 目 录 HYPERLINK \l _bookmark0 一、绪论 .......................................................................................................................1 HYPERLINK \l _bookmark1 （一）引言....................................................................................................................2 HYPERLINK \l _bookmark2 （二）研究背景............................................................................................................3 HYPERLINK \l _bookmark3 （三）理论基础............................................................................................................5 HYPERLINK \l _bookmark4 （四）研究思路与方法................................................................................................9 HYPERLINK \l _bookmark5 二、自媒体时代的官民二元话语 ............................................................................. 11 HYPERLINK \l _bookmark6 （一）话语与话语的权利.......................................................................................... 11 HYPERLINK \l _bookmark7 （二）舆论场的二元话语格局..................................................................................12 HYPERLINK \l _bookmark8 （三）自媒体时代民间话语的渐次勃兴..................................................................14 HYPERLINK \l _bookmark9 （三）自媒体时代官方话语的逐渐式微..................................................................27 HYPERLINK \l _bookmark10 （四）官民二元话语格局的形成与互动..................................................................29 HYPERLINK \l _bookmark11 三、官民二元话语格局中的谣言传播 .....................................................................32 HYPERLINK \l _bookmark12 （一）谣言是什么？..................................................................................................32 HYPERLINK \l _bookmark13 （二）谣言传播中的人和事......................................................................................33 HYPERLINK \l _bookmark14 （三）人们为什么会相信谣言？.........................................