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MHS_STRATEGIC PLANNING IN THE PRIVATE SECTOR培训教材.ppt
Source: Internet Economics Point of view (C. Zook), April 2000 Best demonstrated strategic planning process Mission Define the mission Rarely Portfolio Strategy Decide what businesses and markets to compete in Determine success metrics by business Every 5 years Business Unit Strategy Develop differentiated offering Identify changing dynamics External Internal Identify key gaps Every 2-3 years Tactical Planning Set targets and timelines Design key initiatives Develop implemen-tation plans Realign organization Annually Execution and Tracking Track performance against plans Modify plan
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