“动感地带”市场发展与创新分析.pdfVIP

ABSTRACT ABSTRACT The Mobile communications limited liability company has more than 70 million new users in 2005. “M-Zone” users accounted for 87%. The GMPCS user’s ARPU （Average Revenue Per User ）is general decline and the “M-Zone” user’s fee down turn, but “M-Zone”’s ARPU is not drop. It makes that M-Zone” user, which accounted for 17% of the total mobile users, contributed 18% of total revenue. At the same time, 45% of it are be made of using operational data. There