全球制造业前景 2016.pdf

Global Manufacturing Outlook Competing for growth: How to be a growth leader in industrial manufacturing KPMG International Contents There will be winners and losers 02 New geographies coming into view 08 Investing into new products and services 13 Leveraging the supply chain for growth 19 Two big questions about growth 28 Key takeaways 30 About the survey 31 Methodology This report is based on a survey of 360 senior executives conducted in early 2016 by Forbes Insights. Respondents, who represented six industry sectors (Aerospace Defense, Automotive, Conglomerates, Medical Devices, Engineering and Industrial Products, and Metals), were fairly evenly distributed between the Americas, Europe and Asia. To support the survey data, KPMG International conducted a series of interviews with leading manufacturers around the world. Their experiences, combined with insights from KPMG professionals and sector leaders, provide valuable context for today’s manufacturers. CHAPTER There will be 01 winners and losers Manufacturers are highly focused on achieving new growth; many expect to be aggressive in their search for new opportunities. Yet with limited baseline growth expected in most markets, manufacturers will need to either invest into new technologies in order to ‘grow