基于战略管理的企业理念作用机制研究-企业管理专业论文.docxVIP

基于战略管理的企业理念应用机制研究HoW 基于战略管理的企业理念应用机制研究 HoW TO USE THE CORPORATE MIND IN THE M：ANA GEⅧNT OF STRATEGY Abstract Corporate mind is important for company,especially now．2 1 st century is a strategic management times，how far the company can go depends that how strong the core competence of company is．And the strategic management is the key for company to build the core competence·Corporate mind is the soul and core of company’S strategy and core competence．Using the corporate mind to direct the management of strategy and the building of core competence，which is better than using other methods for company to keep competitive advantage．The reason is that corporate mind can stimulate people’s latent energy and 8pu。term member to use their own initiative to do everything．This article bases on above standpoint，researches the way to apply corporate mind in the management process of strategy,and shows how valuable the corporate mind is and how important it is for company’S management of strategy Firstly,in this article，after analyzing the substance ofcorporate mind． concludes sever aspects ofcorporate mind’S leading power,and desc抽es the way to use the leading power of corporate mind in the management of 2 基于战略管理的企业理念应用机制研究strategy．Secondly,after 基于战略管理的企业理念应用机制研究 strategy．Secondly,after demonstrating the importance of corporate mind in the management of strategy,discusses that how to transmit the corporate mind in the management process of strategy．Because the corporate mind is coming from the head of leaders，it is invisible and untouchable，before using it，we have to tcll and express it to everybody in company,and to make sure that everybody understand and accept it． Otherwise，using corporate mind in management of strategy should get through mixing corporate mind and strategic mind together．Finally, owing the corporate mind is a leading power not a rule，we have to make it become one part of the term members’mind．In this article。s01ves the last question is how to make corporate