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These sorts of experiences have led me to compile a list of the most common errors—things that routinely block creativity in organizations and for many individuals as well. Since the vast majority of us work and live in circumstances that demand creativity, we all need to get rid of these three worst habits. Failure to Ask Questions Unless you ask lots of “why” questions, you won’t generate creative insight. To avoid this most common of creativity error, be sure not to take anything for granted, especially success. Get in the habit of asking yourself and those around you to question more things more often. If you aren’t sure how to do so, just spend a little time with a four-year-old child. Children around this age not only question you relentlessly (Why is the sky blue, anyway?) but also question their environment by constantly manipulating it. (What happens if you try to stack these blocks really high? Oh, they fall down. Cool!) Or try watching a teenage explore a new software program. Kids at this age do the same thing: poke something every way they can to find out how it works. In the process, they discover many relationships that adult wouldn’t find without a user’s manual. Don’t feel bad—you’re not alone. The failure to ask questions is a widespread social phenomenon; in fact, most of our social institutions seem to be designed to limit creative inquiry. Many of the processes used in organizations are just as bad, if not worse. The typical staff meeting is the most obvious example of an uncreative process. At every staff meeting I attend, its leader unwittingly fails to ask for creative ideas, even at the most opportune points. But why meet in the first place if you don’t take advantage of the group’s unique creative potential? One person’s question or comment can easily stimulate another’s imagination—if you ask for imaginative thinking. Try looking at the world through more-inquisitive eyes; try asking the all-important question:
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