商务英语中级becvantagemodule4.pptVIP

Module 4 4.1 Advertising 4.2 Delegating 4.3 Reading test:Part 4 4.1 Key words 1.advert 2.target customer 3.word of mouth 4.mailshots 5.commercial 6.spam 7.banners 8.newspaper adverts 9.brochures 10.sample 11.techniques 12.irritate 13.anti-virus 14.leaflet / flyer Types of advertising The –est of advertising The most scary advert The happiest one The most touching one The most annoying one The most innovative one Their fathers and mothers rather like the weather there. How to delegate Getting in the right mindset: Set your ego aside. Stop waiting for people to volunteer. Don’t view reque