体育经济学-管理和政策英文.pdfVIP

Contents Part I Competitive Balance, Attendance and Revenue The History and Formation of East Asian Sports Leagues 3 The J. League and the World Cup 25 Foreign Players, Competitive Balance, and Fan Demand in the Korean Basketball League 43 Outcome Uncertainty, Governance Structure, and Attendance: A Study of the Korean Professional Football League 59 The Sports Broadcasting Market in Korea 83 Customer Discrimination and Outcome Uncertainty in the World Baseball Classic: The Case of the Taiwanese Television Audience 103 Uncertainty of Outcome and Promotion and Relegation in the Chinese Basketball Association 123 Ticket Price Behavior and Attendance Demand in Chinese Professional Soccer 139 ix Part II Governance Structure Professional Sports Teams as Advertisements: The Case of Nippon Professional Baseball 161 KBO and International Sports League Comparisons 175 The Effects of Adopting and Discarding Sports Teams on Firm Values: Evidence from Taiwan 195 The Evolution of Governance in the Australian National Basketball League, 1979–2013 207 Generic Models of Sports Governance and Their Potential for Sustainability 233 Part III Human Capital and Labor Issues Does Educational Background Affect Performance and Second Careers of Athletes? Empirical Analysis of Japanese Professional Baseball Players 253 Does Versatility Matter in Match-Play Sports? 277 What Are the Long-term Effects of Extracurricular Sports Activities for Children and Adolescents? Evidence from Japan Using a Nationwide Sample of Twins 293 Sweated Labour, Literally Speaking: The Case of Australian Jockeys 311 An Orbit of Coercive Comparison: Collective Bargaining in the Australian Football League and the National Rugby League