牛津译林模块四unit1Welcometotheunit.pptVIP

Table Filling To Sell a Product or service To Make People think about social problems 1. Oxlin Airlines 4. Shine Shampoo 2. Earth Day 3. Anti-drugs ? To make students aware of the role of advertising in our daily life ? To talk about the six ads and put them in two groups. Finally encourage them to tell the difference between them ? To discuss the last three questions to improve their speaking ability Enjoy some beautiful ads Brainstorming The topics we are going to talk about is advertising and advertisements. Look at the following ads, guess what kind of product or service is being advertised. BALTICA beer Dental implant insurance Air Canada marker ? Are you interested in advertisements? ? Why do you like them? ? Do you think some of them are well-designed? ? If you have the chance, do you want to be an ads-designer? ? Suppose you are an ads-designer, how will you design your advertisement? Talk about the pictures on the last slide. 1. Which advertisements make you want to buy a product or service why? 2. Which advertisements make you think about social problems? Why? 3. Do you believe that advertisements tell the complete truth? Why or why not? Try to divide the four pictures into two parts. Ads for public issues Ads for sales Earth Day Say ‘No to drugs Oxlin Airlines Soft shine shampoo ? Do you like reading or watching advertisements? ? What kind of ads do you like best? And why? ? Where can you find advertisements? in the street Where can you see/hear advertisements? on the bus at the bus station on the radio on TV in the newspaper in the magazine on the Internet Read the instructions and focus on the four posters. Discuss the content of each poster with your partners. ? What can you see in the picture? ? What can you read on it? ? What does each advertisement try to tell us? I love to fly with Oxlin Airlines . 1. What does the advertisement try to sell, a product or service? 2. What impression do the words have on you? 3. Would