先进生产计划及调度(APS) .pptxVIP

’03 IEEMAdvanced Planning / Scheduling (APS) in Semiconductor Manufacturing: Challenges and OpportunitiesMike ZHANG (Intel, Shanghai) / Li ZHENG (Tsinghua Univ., Beijing)先进生产计划及调度 (APS)在半导体制造业中面临的挑战和机遇张涛(英特尔，上海) / 郑力(清华，北京)12.2003 Agenda 提纲Supply Chain供应链Advanced Planning/Scheduling (APS)先进生产计划及调度Advanced Planning System Case Study先进生产计划系统实例Agenda 提纲Supply Chain供应链Advanced Planning/Scheduling (APS)先进生产计划及调度Advanced Planning System Case Study先进生产计划系统实例Supply Chain in Semiconductor Manufacturing半导体制造企业的供应链Capital Eqpt Supplier设备供应商OEMSubcontractor分包商Retail销售Production生产Distribution派送Material Supplier原材料供应商SCM Trend in Semiconductor Manufacturing半导体制造企业供应链管理趋势Reduce inventories减少库存Move to build-to-order按订货制造Reduce planning cycle time缩短计划制订时间Improve delivery performance提高计划制订水平Focus on total Supply Chain Management (SCM)专注于供应链整体优化Collaborative planning and execution整合计划和执行Agenda 提纲Supply Chain供应链Advanced Planning/Scheduling (APS)先进生产计划及调度Advanced Planning System Case Study 先进生产计划系统实例SCM Architecture 供应链管理构架FrequencyMonth/QuarterWeek/MonthDay/HourMinuteSupply Chain ManagementSCM Strategic PlanStrategySupplyDistributionSalesProductionVirtual Factory PlanningPlanLogisticsSupply PlanDemand PlanPlanningSchedulingOrder MgmtPurchasingExecutionReal-time DispatchingProcess ControlManufacturing Execution SystemInfrastructures9、我们的市场行为主要的导向因素，第一个是市场需求的导向，第二个是技术进步的导向，第三大导向是竞争对手的行为导向。10、市场销售中最重要的字就是“问”。11、现今，每个人都在谈论着创意，坦白讲，我害怕我们会假创意之名犯下一切过失。12、在购买时，你可以用任何语言；但在销售时，你必须使用购买者的语言。13、He who seize the right moment, is the right man.谁把握机遇，谁就心想事成。14、市场营销观念：目标市场，顾客需求，协调市场营销，通过满足消费者需求来创造利润。15、我就像一个厨师，喜欢品尝食物。如果不好吃，我就不要它。16、我总是站在顾客的角度看待即将推出的产品或服务，因为我就是顾客。17、利人为利已的根基，市场营销上老是为自己着想，而不顾及到他人，他人也不会顾及你。Semiconductor Industry: Challenges 产业现状：挑战Marketing environment changes dramatically. 半导体产业市场变化剧烈。企业必须缩短市场反应时间，特别是生产计划的制定周期。 The cost of equipments is very high. 半导体装备成本极高。主要设备使用率的提高，能为公司节省巨额开支。 Semiconductor manufacturing is among the most complex production problems encountered today. 半导体制造的复杂性和专业性，使其生