第一讲生产运作概论.pptxVIP

生产与运作管理;欢迎和祝愿！;你我的约定;让我们成为好朋友吧！;为什么要学习生产与运作管理;各类人员均须具备生产与运作知识; The winning companies in the global competition will be those companies that can put together the best of research, engineering, design, manufacturing, distribution – wherever they can get it, anywhere in the world – and the best of each of these will not come from one country or from one continent. Jack Welch Management Expert, Author and CEO of GE ;As all organizations are created and designed to provide certain meaningful and useful outputs (tangible or intangible) to the public (e.g., Society as a whole) with minimal inputs (tangible or intangible) through a conversion process. Operations: All activities that involved in the Conversion Process of Input to Output (Goods/service) “Management refers to all the managerial activities in such a conversion process, including: Planning and Organizing Leading and Motivating Communicating and Monitoring Executing and Correcting Evaluating and Reporting ;Operations Management as a Function;1. 为什么运作管理是任何组织的最重要的功能呢？（Why “OM” is one of most important function of any business organizations?） ;Functions of Operations Management;9/19/2021;2. OM Focus – shifting from “Manufacturing to Services” operations? ;9/19/2021;9/19/2021;Manufacturing vs Service ; Measure of Productivity Measure of Quality Customer Involvement Ability to Inventory ;案例1：小企业的生存战略 ;9/19/2021;与沃尔玛对弈之技巧;与沃尔玛对弈之技巧;与沃尔玛对弈之技巧;5;6;7;1、减少门到门的旅行时间 选择离市区近的二流机场 2、体验轻松活泼的旅行生活 公司只招爱开玩笑、活泼可爱、爱讲故事、笑 话的乘务员，让客户在飞机上获得轻松活泼的 旅行体验。 3、价格低廉 别的航空公司的航线价格为180-200美元，而西 南航空公司的航线价格仅60-80美元。;9;10;11;12;13;14;15;16;17;18;;案例3 ：这家银行为什么种瓜没有得瓜;这家银行为什么种瓜没有得瓜? “本营业所已搬到马路对面ZX路××号，给您带来了不便，敬请谅解，……”梁大爷读着这则通知，微微点点头，“这下好了，这下好了，以后存钱、取钱、交话费再也不用穿行这条让人堵心的马路了。” 一走进新的营业大厅，梁大爷就在工作人员的引导下取号，就座等候。与老储蓄所相比，这里不用站着排队。营业大厅宽敞明亮、窗明几净，新装的银灰色座椅干净整齐。窗口增加了，一米警戒线没有了，顾客是坐在服务台前的转椅上办理手续的。“这里的环境真是太好啦！我得尽快告诉邻居。”梁大爷脸上绽出了灿烂的笑容。;这家银行为什么种瓜没有得瓜?（续） 时间到了2005年2月6日。今天是星期日，春节前的最后一个星期天。你知道的，2月8日就是大年三十了！与其他储蓄所一样， ELZ