纽曼社会研究方法英文版PPTChapter06-StrategiesofResearchDesign-7e.pptVIP

Copyright ?2011 by Pearson Education, Inc. All rights reserved. Copyright ?2011 by Pearson Education, Inc. All rights reserved. Chapter 6: Strategies of Research Design Seventh EditionSocial Research Methods:Qualitative and Quantitative Approachesby W. Lawrence Neuman This multimedia product and its contents are protected under copyright law. The following are prohibited by law: Any public performance or display, including transmission of any image over a network; Preparation of any derivative work, including the extraction, in whole or in part, of any images; Any rental, lease, or lending of the program. Triangulation Triangulation of measures Triangulation of observers Triangulation of theory Triangulation of method Qualitative and Quantitative Orientations Nature of Data Soft data vs. hard data Assumptions of social life Positivist vs. Interpretive/critical What are we trying to accomplish in a study Hypothesis testing vs. hypothesis development Type of “logic” Systematic vs. ongoing practice Qualitative and Quantitative Orientations Reconstructed logic and logic in practice Linear and non linear paths Objective and integrity Preplanned and emergent research questions Ways to Select Topics Personal experience Curiosity based on media State of knowledge in the field Solving a problem Social premiums Personal values Everyday life Narrowing a Research Question Examine literature Talk over with others Apply to a specific context Define the aim of the study Good and Bad Research Questions Quantitative vs. Qualitative Qualitative Design IssuesLanguage of cases and context Grounded theory Context is critical Bricolage Case and process Interpretation First-order interpretation Second-order interpretation Third-order interpretation Quantitative Design IssuesLanguage of variables and hypotheses Variable Attribute Types of variables Independent variable (IV) Dependent variable (DV) Intervening variable Characteristics of Causal Hypotheses At least 2 variab