《跨文化商务沟通I》课程教学大纲.docxVIP

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《 跨文化商务沟通I 》 Intercultural Communication in International Business I ???? 学年 第一学期 Semester One , 2011 --- 2012?? ? ? 一、课程概况 1?、课程名称(中文):?《跨文化商务沟通 I 》 2?、课程名称(英文):?Intercultural Communication in International Business I 3?、预修课程?:?English Speaking World 4?、修读对象:?中英合作国际商务英语专业本科二年级(英方Level 2) 5 、课程教材:?A?Short Course to International Business Culture ? 二、课程性质、地位和任务 This module is designed to develop students knowledge andawareness of the importance of cultural differences ininternational business communication; The teaching in this modulewill involve a variety of activities; particularly mini lecturesand student-led seminars; case studies and simulations designed toimmerse learners in a variety of unfamiliar cultural scenarios andguided reading tasks.? Students will carry out research into aspecific culture in order to set up cultural events which will beassessed. ? 三、教学内容、教学目标和要求???? Aims 1)? to prepare students for the experience of studying andworking in a culture different from their own; 2)? to develop in students a sense of self-reliance andautonomous problem-solving appropriate to participation in anotherculture; 3)? to develop students’ independence in self-directedlearning and research; 4)? to develop students skills of critical analysis inrelating intercultural theories to their own experience. ? Learning Outcomes: On completion of this module, students will: ·????? have developed awareness ofand? sensitivity towards norms and values of cultures otherthan their own; ·????? have recognised and defined keyaspects of their own cultural identity, values beliefs; ·????? have developed the communicationskills needed to express that cultural identity and participate inanother culture; ·????? have developed strategies forself-reliance and independence in unpredictable ICC situations; ·????? be familiar with and able todiscuss orally and in writing, a range of theories and data sourcesrelevant to the analysis of intercultural communication; ·????? have developed their

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