西交大的战略管理课件7.pptVIP

Chapter 7 Acquisition and Restructuring Strategies 第一页，共十六页。 Mergers and Acquisitions Merger A transaction where two firms agree to integrate their operations on a relatively coequal basis because they have resources and capabilities that together may create a stronger competitive advantage Acquisition A transaction where one firm buys another firm with the intent of more effectively using a core competence by making the acquired firm a subsidiary Takeover An acquisition where the target firm did not solicit (恳求) the bid of the acquiring firm 第二页，共十六页。 Problems in Achieving Success Integratio