某汽车以客为主的经营理念.pptVIP

福特六和汽車公司總裁 沈英銓以客為尊 Consumer Headset1第一页，共四十四页。 Build Strong BrandsThrough Consumer Insight2第二页，共四十四页。 ObjectiveUnderstand Importance Of Consumer InsightAndBrand Building To Your Business3第三页，共四十四页。 VisionBecoming The World’s Leading Consumer Company4第四页，共四十四页。 A consumer is someone who has the potential to buy our productWhat is the difference between a customer and a consumerA customer is someone who is already buying our products 5第五页，共四十四页。 What is a consumer company?An enterprise that is continuously gathering unfiltered consumer insights worldwide to :Connect with potential customersTra