英语_中美文化差异对商务谈判的影响分析.docxVIP

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摘要

随着经济全球化进程的加快，中国加入WTO，中美国际贸易竞争日趋激烈。国际业务出现了前所未有的增长，两国之间的谈判也有所增加，跨文化商务谈判发挥着越来越重要的作用。跨文化商务谈判是一种谈判行为，在谈判中谈判者拥有不同的文化背景、思维方式、审美方式、价值观和时间观，其在世界经济中有着越来越重要的地位。本论文从中美文化差异入手，通过文献分析法和对比研究法分析中美文化差异对商务谈判的影响。结合语言与表达方式、价值观念、思维模式几方面，对中美文化差异进行综合评估，进而分析中美文化差异对商务谈判的影响，提出减少双方商务谈判冲突的解决思路。从而增加在跨文化商务谈判领域可借鉴的理论依据，进一步丰富跨文化商务谈判影响因素的理论研究内容。

关键词：文化差异；跨文化交际；商务谈判

ABSTRACT

WiththeaccelerationoftheprocessofeconomicglobalizationandChinasentryintoWTO,theinternationaltradecompetitionbetweenChinaandtheUnitedStatesisbecomingincreasinglyfierce.Internationalbusinesshasexperiencedunprecedentedgrowth,andnegotiationsbetweenthetwocountrieshavealsoincreased.Crossculturalbusinessnegotiationsareplayinganincreasinglyimportantrole.Crossculturalbusinessnegotiationisanegotiationbehaviorinwhichnegotiatorshavedifferentculturalbackgrounds,waysofthinking,aestheticstyles,values,andtimeperspectives.Itplaysanincreasinglyimportantroleintheworldeconomy.ThispaperstartswiththeculturaldifferencesbetweenChinaandtheUnitedStates,andanalyzestheimpactofculturaldifferencesbetweenChinaandtheUnitedStatesonbusinessnegotiationsthroughliteratureanalysisandcomparativeresearchmethods.Bycombininglanguageandexpression,values,andthinkingpatterns,acomprehensiveevaluationofculturaldifferencesbetweenChinaandtheUnitedStatesisconducted,andtheimpactofculturaldifferencesbetweenChinaandtheUnitedStatesonbusinessnegotiationsisanalyzed.Solutionstoreduceconflictsinbusinessnegotiationsbetweenthetwopartiesareproposed.Soastoincreasethetheoreticalbasisthatcanbeusedforreferenceinthefieldofcross-culturalbusinessnegotiations,andfurtherenrichingthetheoreticalresearchcontentoftheinfluencingfactorsofcross-culturalbusinessnegotiations.

KeyWords:CulturalDifference;Cross-culturalCommunication;BusinessNegotiation