跨境电子商务英语 Unit 3 教案.doc

《跨境电子商务英语（第2版慕课版）》教案

教学单元教案设计

授课周次

授课时间

计划学时数

6

教学单元

Unit3OpeningaCross-BorderE-CommerceStore

授课方式

√理论课□实验（实训）课□上机课□其他

教学目标

UnitObjectives:

LearnhowtochooseaCBECplatform.

Learnhowtostartanonlineshop.

Learnsomeinformationaboutfrequentlyaskedquestionsduringshopregistration.

教学重点及难点

Keypoints:

waystochooseaCBECplatform.

procedurestostartanonlineshop.

Difficultpoints:

registrationprocedures

frequentlyaskedquestions

advantagesanddisadvantagesofdifferentpopularplatforms

思政元素融入

WeshouldtreateachCBECplatforminadialecticalwayandcultivateourowncriticalthinking.

Atanytime,beforewedosomething,weshouldmakealltheeffortstoconsiderthingsall-facetedandthoroughly.

Inanyfield,beingsuccessfulneedsprofessionalknowledge,excellentskills,diligentattitude,andlifelonglearning.

WhenwerunabusinessonaCBECplatformordoanyotherbusiness,weshouldalwaysfollowtherulesandinstructionsofthatfield,andbealaw-abidingcitizen.

教学方法与手段

Teachingmethods:

task-driventeachingmethodandcooperativelearningmethod

Teachingmeans:

multimediaisgivenprioritytoandsupplementedbyasmallamountofblackboardteaching

教学过程

Warming-up

Learntheexpressions,andwritedowntheirChinesemeanings.

Listening

Listentothesentencesofsettingsofanonlineshop.

Speaking

GettoknowabouttheadvantagesanddisadvantagesofShopee.

Reading

Keypoints:1）RulesonShopeeplatform

2）Waystobecomeanonlineseller

3）TheadvantagesanddisadvantagesofShopee

课外安排

Homework

Finishtheexercisesonreading1,reading2andreading3,checkitnextclass.

ReadSupplementaryMaterials:

HowtoDecideAmongEtsy,Amazon,andShopifyforSellingOnline

Thinkaboutanameforyouronlineshop

教学反思

可围绕以下几个方面进行小结和反思：

教学目标：是否达到预期的教学效果，学生对知识和技能的掌握是否达到了预期目标。

教学内容：深度和范围对学生是否恰当；与教学目标的贴合度，两者是否相互适应；重点、难点是否把握得当；如何对教材进行加工和取舍更加得当。

教学过程：采取的教学方法和手段是否得当，摸索出了哪些教学规律，有无改革与创新的余地；对教