麦肯锡咨询资料 Campaign Management ERD V1.2.pdfVIP

1.Budget3

2.Budgetgroup4

3.Budgetgroupparticipant4

4.BudgetTeam5

5.Budgetdetail5

6.Holdback5

7.Transfer6

8.Transactionhistory6

9.Checkbook6

10.Budget/product7

11.Budget/Channel7

12.Deliverable8

13.Electronicdocument8

14.Deliverable/Product9

15.Metric9

16.Offer10

17.Priceoff10

18.PromotionProduct-Purchase11

19.PromotionProduct-Get11

20.Service11

21.Gift12

22.OfferPackage12

23.OfferPackage/Offer12

24.Media12

25.Campaign13

26.CampaignTeam14

27.Camp