商务英语未来的两大潮流.doc

湖南工业职业技术学院 Hunan Industry Polytechnic 毕 业 论 文 题 目 商务英语未来的两大潮流 系 名 称 商贸旅游系 专业及班级 商务英语 S2011-1 学生姓名 孙蕾 学 号 29 指导教师 朱珺 完成日期 2014 年 5 月 20 日  摘 要 商务英语是以适应职场生活的语言要求为目的，内容涉及到商务活动的方方面面。商务英语课程不只是简单地对学员的英文水平、能力的提高，它更多地是向学生传授一种西方的企业管理理念、工作心理，甚至是如何和外国人打交道，如何和他们合作、工作的方式方法，以及他们的生活习惯等。要求毕业生能够适应职场中的各种商务活动。就目前情况来看，我们的学科建设是比较成功的，学生质量和就业前景均比较乐观。当前社会对商务英语的人才的需求不断增加，商务英语专业毕业生在经济危机的大背景下依然保持着较高的就业率。然而时代的发展对商务英语专业提出了新的要求，在可预见的未来，我们会迎来两大新潮流：人才培养方向细化和英语运用的中国化。这既是一个挑战也是一个机遇。不论是商务英语专业的教育者还是学生都应该对这两个趋势有所预见、有所准备。 关键词： 毕业生 社会环境 培养方向细化 华流 Abstract The purpose of Business English is to adapt the students to life in the jobmarket in the domain of language . Its courses involve all aspects of the business activities, not simply focusing on the improvement of students English level and ability, and it is more to teach the students a western enterprise management concept, work psychology, even how to deal with foreigners, how to work with them, working methods, as well as their habits and customs and so on ,so that graduates can adapt to work in various business activities. As currently envisaged, our discipline construction are more successful, students quality and employment prospects are optimistic. Increasing current social demand of the talents of business English, graduates of business English major the context of financial crisis still maintaining a high employment rate. However, the development of the times puts forward new requirements for business English majors, in the foreseeable future, we will usher in two new trend: personnel training direction elaboration and the nativization of English use. This is both a challenge and an opportunity. Both business English professional educators and students should be of the two trend foresight, be prepared Keywords： Graduates social environment subdivision of educati