会议管理Convention Management.pptVIP

Convention Management会议管理 by Henry Wang Honorary Associate Professor 2009.9 M I C E M = Meetings 公司会议 I = Incentive 奖励 C = Conventions 大型会议 E = Exhibitions 展览 M = Corporate Meetings公司会议 I = Incentive Travel Programmes奖励旅游 C = Association Meetings 协会会议 E = Exhibitions Tradeshows 展览会和展示会 MICE ? Meetings Industry 会议产业 International Meetings Market国际会议市场 M = Corporate Meetings 公司会议 I C = Association Meetings 协会会议 E Why do we hold/attend meetings?我们为什么召集或参加会议？ Continuing education继续教育 Networking建立关系网络 Product update / disseminate new info产品更新或传播信信息 Strategic planning战略规划 Stim