企业发展过程中的本土领导角色及行为：案例与研究.pdfVIP

企业发展过程中的本土领导角色及行为：案例研究 1 1,2 1 1 1 徐立国 席酉民 张琳 葛京 赵新宇 （1.西安交通大学 管理学院，陕西 西安 710049 2.西交利物浦大学，江苏 苏州 215123 ） 摘要：基于对海尔张瑞敏的个案研究，对企业发展过程中的领导角色及行为进行了探索。 领导者基于不同的领导角色承担，表现出不同的领导行为，发挥着相应作用。中国本土领导 者在企业的发展中至少承担了三种领导角色：设计师、市场政治家及形象代言人。设计师角 色的功能随着企业成长与成熟，逐渐减弱；形象代言人角色的功能则随之增强；市场政治家 在企业的创业阶段和成熟阶段表现相对突出，成长阶段相对较弱，但都会比设计师及形象代 言人的功能表现强烈，是企业各发展阶段的主导角色。市场政治家是中国本土领导的特有角 色，具有显著的中国本土特征。领导者所承担的三种角色并不是割裂的，而是相关联的，即 相互包含，只是在企业的不同时段表现程度不同。 关键词：本土领导；领导角色；领导行为；案例研究 中图分类号:C93 Indigenous Leadership Roles and Behavior in the Developing Process of Enterprises ：Case study XU Liguo1 XI Youmin1,2 ZHANG Lin1 GE Jing1 ZHAO Xinyu1 (1.The School of Management Xi’an Jiaotong University, Xi’an 710049, Shaanxi, China 2.Xi’an Jiaotong-Liverpool University, Suzhou 215123, Jiangsu, China) Abstract: Based on the case study of Zhang, we explore leadership roles and behavior in the developing process of enterprises. Leaders show the different leadership behavior based on different leadership roles. Chinese Indigenous leaders at least undertake three leadership roles: designer, market politician and image spokesperson in the development of enterprises. Function of the designer role gradually weakens with the growth and maturity of enterprises, and function of the image spokesperson role will be strong. Market politician is relatively prominent in the start-up stage and mature stage, and is relatively weak in the stage of growth, but is dominant in the various developing stages of enterprises. Market politician is the unique indigenous leadership role with prominent Chinese indigenous characteristics. Three roles are not fragmented, but associated, and contain each other, and just perform different levels in different developing stages of enterprises. Key words: indigeno