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Chapter3–LectureOutline–OverviewofAccounting.doc
Chapters 3 and 4 – Accounting Analysis
Key Learning Outcomes:
Develop an understanding of the institutional environment and framework under which financial reporting standards are set, monitored and enforced. This (potentially) provides the analyst an “intuitive” foundation to understand the purpose, philosophy, potential benefits and pitfalls of information presented in financial reports.
Understand what is meant by quality of accounting information. Identify factors that enhance and limit the quality of financial reports.
Develop qualitative and quantitative methods to measure and evaluate the quality of financial information (financial statements).
You will have the tools to perform as sound and structured accounting analysis.
An appreciation for the potential value created by a proper accounting analysis will be gained.
Be able to explicitly link the focus of an accounting analysis to the outcomes of the five forces industry classification and identification of key success factors (Value Drivers, items that yield competitive advantages.
A. The Financial Reporting Framework
1. Elements of the Financial Report
Management Discussion and Analysis Section
Income Statement
Balance Sheet
Statement of Cash Flows
Footnotes to Financial Statements
Audit Opinion
2. Five Accounting Building Blocks (Conceptual Definitions)
Revenues
Expenses
Assets
Liabilities
Equity (legal and bankruptcy perspective)
Responsibility for Accounting Choices by the Firm
CEO vs. CFO vs. Controller vs. Board of Directors
Post Sarbannes-Oxley holds all parties responsible
4. Responsibility for Setting Accounting Standards
SEC (legal authority)
FASB (delegated authority in US)
IASB (accounting law in some countries; not US)
5. Purpose and Limitations of Audits
Ensure general compliance with GAAP
Assess system of internal control
Improves quality and credibility of financial statement data
Is not designed to detect fraud
Audit Failure
- Unintentional Negligence or Inability to detect departur
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