Lesson Six Report.pptVIP

由：公关经理　怀特·约翰逊先生 致：总经理　比尔·史密斯先生 关于提高宣传品英语水平的研究报告 范围 根据你5月10日的指示，我完成了对公司宣传品，包括小册子，演讲词及广告的语言评估工作，并做出相应建议。 步骤 我一共审阅了120件宣传品，包括50份小册子，40个演讲词及30个广告。每份文件均根据内容，可读性及文法给予一个等级。 发现 只有20篇文章被列入优等，30篇属良，50篇可以接受，其余20篇为水准以下的文章。 结论 很明显，推广人员的英文程度并不理想。 建议 根据以上结果,做以下建议: 筹办一个特别的写作技巧课程给推广部,为市场部工作人员开设一门提高写作技能的专门课程,特别着重宣传品的撰写方法。 聘请有外籍编辑经验的编辑服务公司替我们润饰这些宣传品。 宣传品 promotional materials 英语水平 English standard 语言评估 made a assessment of the English standard 可读性 readability 给予等级 assign a grade 优等 excellent 属良 good 可以接受 acceptable 水准以下 below standard 英文程度 English proficiency 推广人员 marketing staff 编辑服务公司 editing house The covering letter: 30 May 2002 Dear Mr. Smith, According to your instructions as of 10th May 2002, I have made a assessment of the English standard of our promotional materials, including brochures, speeches and advertisements. The results of my assessment , as well as my recommendation, are embodied in the accompanying report. I should appreciate your comments of the report and I shall be happy to be at your office to discuss the report with you. Yours faithfully ____________ White Johnson Public Relations Manager The title page: A Report Concerning English Standard of Promotional Materials Prepared for Bill Smith, General Manager By White Johnson, Public Relations Manager Procedures: 120 pieces of promotional materials were examined. They include 50 brochures, 40 speeches and 30 advertisements.