Policy Barriers to Entry Factors affecting ecommerce影响电子商务进入因素的政策障碍.pptVIP

下载本文档

1
0
约4.9千字
约 14页
2017-03-08 发布于上海
举报
版权申诉

Policy Barriers to Entry Factors affecting ecommerce影响电子商务进入因素的政策障碍.ppt

1、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。。
2、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
3、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
4、该文档为VIP文档，如果想要下载，成为VIP会员后，下载免费。
5、成为VIP后，下载本文档将扣除1次下载权益。下载后，不支持退款、换文档。如有疑问请联系我们。
6、成为VIP后，您将拥有八大权益，权益包括：VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
7、VIP文档为合作方或网友上传，每下载1次，网站将根据用户上传文档的质量评分、类型等，对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档

Policy Barriers to Entry Factors affecting ecommerce影响电子商务进入因素的政策障碍

Policy Barriers to Entry: Factors affecting e-commerce adoption and practice by Australian business Joanne Jacobs Brisbane Graduate School of Business Queensland University of Technology Scope of the presentation Perceived versus actual barriers to entry for e-commerce Australia’s e-commerce climate Adoption of e-commerce Online purchasing (B2C markets) Adoption/diffusion of innovative technologies Distribution, disintermediation and communications policy Brisbane City Council case studies Policy renovation Perceived v actual barriers to entry for e-commerce Perceived Security fraudulent transactions Cost, ROI Impact on existing markets Attracting new markets Actual Trade considerations Cost, ROI for ICT investment Network reliability and servicing Security of data transfer (equal for document transfer and transactions) Australia’s e-commerce climate While 91% of SMEs own or use computers, only 79% are internet connected 41% of small businesses using the internet for procurement (grown from 26% since June 2001) 61% of medium sized businesses using the internet for procurement (grown from 49% since June 2001)(Source: Yellow Pages 2002 E-Business Report) HOWEVER … Alternative studies have found that only 5% of Australian businesses are buying and selling online (Source: Budde Telecommunications, reported in Newsbytes, May 2002) Australia’s e-commerce climate (II) Online purchasing (B2C markets) Adoption/diffusion of new technologies Dependent on information technology policies that influence adoption Legislation enabling access Industry policies on pricing, rollout and infrastructure maintenance Budde (cited in Hayes 2002) maintains that adoption will not go above 5 or 6 million unless broadband technologies claim a mass market Hooper (2002) regards Australia’s HDTV policies as ‘perverse’ Adoption/diffusion (III) Adoption/diffusion (IV) New technology adoption/diffusion is likely to follow the Rogers (1983) s-curve of adoption Some ambivalence for adoption likely