Distorted Oakes.docVIP

 PAGE \* MERGEFORMAT 17 ‘Distorted’ Oakes Oaks in the industry there are many specific titles, the price killers, devils, air-conditioning industry, the showstopper, rebels, alternative, dark horse, hype master, which the middle of a number of neutral words, but more seems to be with some quotation marks vocabulary. The various industries in China, there are always some very similar to the business and situation, I want to Ochs with a number of businesses and individuals an analogy, to reveal the AUX and the analogy of those commonalities, as well as learn from some of the thinking could be considered. Ochs and Mengniu In early 1999, Mengniu Dairy Company Limited was founded, scrape together more than 1300 million in capital, began operation of the market. That year, Mengniu’s sales reached 0.44 billion yuan by 2002, sales soared to 2.1 billion, an increase of 48.6 times; to 1947.31% of the growth rate in the ‘China Growth Enterprises hundred’ that tops the list , and the creation of China’s dairy industry for three consecutive years ‘first rate’, in China’s dairy companies in the ranking from No. 1116 rose to No. 4, created in the days of the birth of more than 1,000 a day on average than a dairy marketing miracle ! ‘Mengniu phenomenon’ is called ‘the Western enterprise, Shenzhen speed’. ‘We have just started air-conditioning, the nation’s largest air conditioner manufacturers big we are 1,000 times,’ This is my Samsung hall to watch the film to hear the words business topics. Ningbo Samsung Group began in 1994 and the U.S. co-production Aux air-conditioning, but not until 1999, the Aux output of air-conditioning only 16 million units. In 1999 the company bypassing the United States alone, due to policy properly, the results of production and sales by leaps and bounds in 2000, 420,000 units, 2001 of 90 million units in 2002 to reach 1.57 million units, the market suddenly promoted to the fourth-ranking, second only to Gree , the United States and Haier. Jul