Fertile Wo!.docVIP

 PAGE \* MERGEFORMAT 5 ‘Fertile’ Wo! April 28, 2009, with the ‘fertile’ is heard, China Unicom officially launched its 3G era of full-service brand - ‘Wo’, in English, ‘Wo’. ‘Fertile’, is rich, plump and symbolizes good fortune and beauty. It is undeniable that the meaning of this word very well. At the same time ‘Comprehensive Mirror’ there are ‘fertile fields thousands of miles’ one said another English ‘Wo’, also has Wide broader, Wonderful more exciting extension of such a hidden meaning; so many demonstration of China Unicom to ‘fertile’ for its full-service brand the name of the far-reaching intentions and aspirations. As early as five or six months ago, the telecom’s’ Tian-yi ‘ads have long squelch pound on the market, Telecom’s strengths is the fixed-line and Internet broadband services in the 3G era, its Tianyi relatively clear brand positioning and advertising appeals stressed’ the Internet era of mobile communications’ core positioning, target group focused primarily on voice, data and other integrated services in high demand high-end enterprise, family and personal customer base by providing ubiquitous mobile Internet applications and convenient voice communication services. To date, Tianyi should be familiar with the brand. Step is followed by Telecom, China Mobile, and its 3G brand advertising is the way G3 vigorously paved alley major cities across the country. China Mobile’s 3G technology standard TD-SCDMA is China’s independent research and development, so get moving on the fiercely independent ethnic ah ah hype. Including brand LOGO, and visual images are the main styles of Chinese brush and ink to convey deduction. Now the three major carriers Lane, G3 should be a voice shouting the loudest. This is with the mobile-inclusive advertising is inseparable from what television, radio, newspaper, network, divided, terminals, as long as the movements of Guozhi Chu, one must be G3’s shadow. In fact, I think that G3 on advertising creativity itsel