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Kung Fu Panda marketing real skill
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‘Kung Fu Panda’ marketing real skill
From ugly duckling to a swan’s version of the White ... ...
Pasta workshop panda A Bao Lord duck’s son, unwittingly became a ‘turtle master’ hand-picked the ‘Dragon Warrior’ successor, destined to be with the brutal leopards ‘Taro’ become accustomed. A Bao and he started did not think he is the ‘Dragon Warrior’ to-human transmission, but later the tortoise after the Masters, and two master argument, or whether the powers of Dragon Warrior Cheats scroll to him. However, Bao open the Cheats have found that the above is not a word. In Bao, frustratingly, when they fled with her father, duck told him that his noodle shop ‘secret system of soup’ recipe, in fact it is nothing, ‘as long as you believe it is a secret, and that is secret. ‘After the A Bao on and so on, really put themselves as the dragon warrior, also defeated the effort is really high Taro. This is what is ‘Kung Fu Panda’ is all about.
A traditional Chinese martial arts films of the permanent plot, a charmingly naive of fat panda, one full of Chinese elements of commercial films, it seems to us a bland cartoons, but in a cordial DreamWorks to create the next has become a film industry in 2008 the most applause and the box office hit movies, from the June 6 release date in North America, the ‘Kung Fu Panda’ in the first weekend harvest 60 million U.S. dollars, becoming more than all the animated film in Hollywood history at the box office. To date, the film has already won the world nearly 300 million U.S. dollars. In the June 20 ‘export switching to domestic’ to China, is also of concern to great acclaim, swept the box office 38 million yuan within three days a week, approaching billion mark at the box office, ‘Kung Fu Panda’ in a controversial win backgammon .
Careful collection of ‘Kung Fu Panda’ from Choupai to release all stages of the market mode of operation, we will find ‘Kung Fu Panda’ success is its product, marketing and promotio
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