Stick distributors.docVIP

 PAGE \* MERGEFORMAT 8 ‘Stick’ distributors For distributors, the company is also a general distributor Express, if powerful, they will follow the run. So ‘stick’ is the distributor of the fundamental enhancement of the overall distribution of its own as a whole, can provide for the distribution of value-added services like consulting firm. Last weekend breaks, received a dealer friend of Hebei Mr. Ma calls. He expressed to the author of such confusion: the company developed to a certain degree, the relationship between discovery and distributors but more and more loose, more fragile, ‘sticky’ increasingly worse. On this topic, the author, and Mr. Ma conducted by telephone exchange. Is rooted in the needs of distributors to enhance Mr. Ma: business is a long time, and suddenly felt very tired. The following distributors have such a feeling, playing section, shipments, resort to models, and then shipped, and so on. Company size bigger, and because it gives me and distributors are getting far away, leaving only the interests of the parties relationship. Two years ago, the county also would like to distributors and manufacturers across our direct contact, but recently this trend weakened, because the distributor was found operating a brand, more and more difficult, or do the brand distribution of profits faster, the risk is also small. This is for us, is a good trend. However, relying on previously spread that the way to the dealer, it is difficult and distributors to establish a close working relationship. Reporter: I think the basic reason is to enhance the needs of resellers, and distributors can also be said of the wings hard, and then spreads the distribution of the previous method, it is difficult to meet the needs of the distributors. For example, in previous years, capital of Zhejiang Province by the way the source can be controlled dealer, the past two years, this control will weaken. Why? Because dealers have grown up, a dialogue can be directly and