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A small mobile phone shop business management
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A small mobile phone shop business management
Under the influence of the financial crisis, the domestic mobile phone market was devastated by domestic machines have reported losses, cottage owners were also yelling he did not make money, but now even Nokia’s results have shown that a loss is inevitable; TCL Mobile coaching change, MOTO head resignation, the experts who predict fluctuations in the telecommunications industry in sight. Telecommunications manufacturers a bleak, mobile phone retailers, naturally no exception. Recently, the author’s friends to communicate with a number of retailers are generally reflected in the current market situation, are basically in a month the red, and if occasionally there can be preservation of the month, then read the Buddha of the Buddha.
I will shop these friends, business branding, marketing, etc. From .com statistical model, classification, sorting, and finally found that the current more large retail outlets, the more prone to loss, while the shop area is relatively small, the brand is also relatively more a small shop and they can preserve the capital, or even balance. Therefore, I believe that, in the current bleak economic situation, a small mobile phone shop shop but will themselves, and flow freely. This article is also from this point of view to explore the economic crisis environment, a small mobile phone shop in business management.
First, to define a small mobile phone shop, I try is defined as: an area of about 20 square meters up and down, independent stores or shopping malls range of entrance into that operated only a single brand of mobile phone retailers.
Next, a brief analysis of some of these stores operate on the edge features:
As the only operating a brand, then manufacturers will naturally be the brand’s full attention, after all, sales in this store does not exist within the brand competition, as long as the guarantee that this store’s sales on the rise, then the manufact
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