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A companys management approach OTC terminal Promoters
PAGE \* MERGEFORMAT 13
A company’s management approach OTC terminal Promoters
Responsibilities of the terminal Promoters
1, the product information:
1, through the exchange of pharmacy and consumer products to the consumer information company and the company’s corporate image, improve product awareness.
2, in the pharmacy to distribute the company products, promotional materials and promotional items.
3, using a variety of sales and service skills of consumers to purchase the desire to achieve more sales.
Second, product display:
Pharmacies product display and POP do maintenance work to maintain the standardization of products and promotional items on display and cleanliness.
3, collecting information:
Promoters should be used directly in the pharmacies and customers, dealing with competing products on favorable terms, to gather feedback information to the Company:
1, to understand customer expectations and recommendations of the product, properly handle customer objections, and timely reporting.
2, collection activities, competition, price and market information, timely reporting.
3, collection of the company’s products pharmacy requests and proposals, timely reporting, establish and maintain good customer intelligence relationship between pharmacy to obtain the best time to support the advocacy and promotion of the lot.
4 to understand the pharmacy sales, inventory and replenishment requirements and timely reporting.
Fourth, the establishment of customer love:
Promoters have to do a good job selling at the same time drive pharmacy sales and service staff do a good job of the company’s product sales, should be done:
1, Introduction: the salesperson to introduce their company and product information, so that they understand the situation on the basis of good marketing.
2, Model: Promoters may be for sale model, the church salesperson how to sell their own products.
3, contact: with the salesperson to communicate feelings to motivate its sales
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