AB 200X-year marketing plan.docVIP

 PAGE \* MERGEFORMAT 19 AB 200X-year marketing plan Abstract Company 200X-year strategic approach is ‘six satisfaction’, namely: customer satisfaction; employee satisfaction; dealer satisfaction; partner satisfaction; social satisfaction; shareholders satisfied. The program will focus on these six different ways. Years into the 200X, we must clearly see that we have not only faced with tremendous market opportunities, they are also facing severe market test. Facing the company’s overall operating mechanism is the separation of ownership and management rights of the adaptation period, business management work in the consolidation period, the brand building work is facing from the sales-oriented transition to market-oriented transition period, sales organizations and channels in the building facing a great transition. This year, many changes in them through. Solely from the marketing point of view, the pressure is very large: the various aspects of the upgrade work, which calls for work effort and a substantial increase in costs is bound to result in lower sales and profits; and market opportunities and demands that we must ‘Cuntubizheng ‘to grasp market share; Board of Trustees to develop the sales increased by 30%, profit XXXX million, two requirements is mandatory targets should not be shaken. In any case, long-term plans for the development of enterprises to consider, we will 200X focus of work were identified as: the determination to work in various fields of the norms, AB brand building and market new products, research and development work in these three large pieces of At the same time to ensure that the requirements of the board of directors dual target. 200X-year marketing plan Issued based on two basic assumptions: ● Early this year, the board approved the plan in time and authorization; ● market, there are no alternatives to the market has changed tremendously, while the company market new products in September as scheduled. 200X-year plan