After-marketing the concept of the era after the spread of consumers- the consumer market articles.docVIP

 PAGE \* MERGEFORMAT 11 After-marketing the concept of the era after the spread of consumers: the consumer market articles After the post-consumer marketing Is often said: It is now the market has done a bad, bad selling goods, business is too difficult to maintain. Yes, on television a amp;quot;calcium deficiencyamp;quot; in the old man all day Lao Lao verbosity amp;quot;old being insipid,amp;quot; shouted themselves hoarse in clamoring for a gift, but not this year, has once again been abducted by aliens, Zhao Benshan affair, thermal underwear army bow. Brand more and more, competition is increasing; new products, new brands to squeeze into the market, increasing the threshold of space, tickets are high prohibitive. Many brands, products have to find paths which, a vigorous marketing, come great changes quietly. First lay bare several new terms: Post-consumer - attention to consumers, this is from the classical theory, with support from the 4C inherited the core point, and also support the amp;quot;post-consumptionamp;quot; theory. In our view, the emphasis on emotional intelligence of consumers, concerned about consumer buying behavior occurs in the whole process of buying a non-real demand, which constitute the two aspects of amp;quot;post-consumer,amp;quot; said the core. From a consumer terms, that is, consumers are willing to pay the lowest cost, highest product for personal consumption value. After-marketing - both companies sell high-quality products, but also sell high-quality service, in addition, sold to the population most likely to buy and sell the first to reach the user, it is envisaged specific consumer channels, to take a specific media convey information that is amp;quot;post-marketingamp;quot; of the target and actual course of action. After all, this is also a radically reduce the cost of sales increased by as much as possible target sales rate approach. We note that Mr. Jiang Nanchun that amp;quot;segmented transmissionamp;quot; th