Air-conditioning business doubled the risk of strokes and seven anti-dealers quilt.docVIP

 PAGE \* MERGEFORMAT 9 Air-conditioning business doubled the risk of strokes and seven anti-dealers ‘quilt’ 2005 Frozen year about to begin, as market competition continues to intensify, the state compulsory energy efficiency standards to improve air-conditioning, upstream suppliers and manufacturers to game, and so on, there will be more air-conditioning brand is placed in death, would bring disaster to cooperate with the dealer. ‘Gates of fire, adverse impacts to fish’, air-conditioning dealers who want to avoid this fate, they must open their eyes wide selection of reliable manufacturers to ensure their own financial security, high-speed operation, to achieve the desired profits. An unprecedented increase the business risk After 2004, after fierce fighting, the Chinese air-conditioning has come into the era of big brands compete. The State Council Development Research Center of the report: After several years of ‘shuffle’, Gree, Midea, Kelon, Haier has reached the four major brands more than 50% market share of the market brands are mainly active only in the 50 or so, Chinese air-conditioning industry, competition is already Bu Wei is ‘大鱼吃小鱼 ‘, but in ‘Four Big Families’ the peak of the main battle. It can be predicted, with a view to continuously promote the integration of air-conditioning, there will be a large number of small brands have been removed out of the game, while decreasing the brand, and the remaining big brands more intense competition, when there will be a large factories, the closure bring disaster overwhelmed with co-distributors. For example in the past Leroy, Ying Yan, Wanjiale brands came crashing down, they lose all their many dealers, but no longer due to after-sales service, every day the face of endless consumer complaints. The state compulsory standards to improve energy efficiency will also be affected air-conditioning dealer. It is understood that to raise the level of China’s energy-saving air-conditioning products to improve