Allied appliance giant channels lead to controversy alleged is a meaningless question.docVIP

Allied appliance giant channels lead to controversy alleged is a meaningless question.doc

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 PAGE \* MERGEFORMAT 3 Allied appliance giant channels lead to controversy alleged is a meaningless question Since last month, following the “Gree, Haier channels to seek an alliance”, the “black and white with Skyworth Pescod,” once again led the industry on a range of home appliance giant channel alliance guess. However, according to people familiar with from the factory within a few days ago said appliance giant channel alliance is a meaningless question, is purely based on hearsay evidence, good or do well, win-win for both sides not to do. Allied appliance giant, the news in the industry to the famous reason is simple. The United States by the strong expansion in recent years, the rapid scale of the industry to grow, great to catch up Gree, Haier trend. In such a context, Gree, Haier to seek an alliance to jointly suppress the United States, the United States to reduce its impact on both markets. And, according to Q1 2011 financial statement, the U.S. electrical Q1 operating income of 30.481 billion, This data is almost equal to 17.274 billion yuan Gree, Haier 16.478 billion yuan over the same period the total revenue. As Gree, Haier two complementary channels to a certain extent, channel alliance also seems reasonable, but ignored the brutal competition in the domestic appliance industry, on the other side. In this regard, well-known experts have produced by micro-blog on the fly in its said: “China is a competition-oriented society, and home appliances arena is even more cruel rules of the game, not that I die you die, it is the domestic appliance industry competitors can not escape fate.” And so he did. In the internal Gree Gree Gangster Zhu Jianghong once said, a point more than grab market share to a competitor may be more dead. “This giant channels on the surface there are some possible alliance, but only in the home appliance industry is a meaningless question, household appliances industry status has been determined Gree, Haier alliance w

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