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As a result of physical and emotional marketing
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As a result of physical and emotional marketing
Athens Olympic Games have passed, but the F1, in the net, NBA also pile up landing in China, while the 2008 Beijing Olympic Games even waved to us a smile ... ... As China’s strength of the country, with the commercial sport and we are getting closer and Sports Marketing is no longer a Coca-Cola, Nike, multinational companies such patents, but rather from the Chinese companies closer. So how are we going to seize this rare opportunity to quickly establish themselves in the brand image in the public?
To this end, this column this issue specifically with you to explore this exciting topic!
Man 1: SK Telecom Despite the failure to become a tournament sponsor
Ting
In many wants to use sports marketing to increase awareness of enterprises in the eyes, the simplistic view that ‘sports marketing = sports sponsorship’, is equal to the input Deal or No Deal, this misunderstanding would not only lead to a single form of sports marketing, content simplistic, but also many interested in of sports marketing companies, as cash-strapped and missed a good marketing tool.
Just past the Athens Olympic Games the joy and excitement of our nation has not receded, people have begun to look toward the 2008 Beijing Olympic Games. As will become an official sponsor of the Olympic corporate rare, there can be only one representative of every business enterprise, so for most companies, the need for another way to fight the Olympic card.
In the past examples of sports marketing, there is such a very successful planning, its significance is: Even if you can not be a tournament sponsor, still can make a difference, even more than an official sponsor of the publicity. Members for the 2002 World Cup in Korea during the ‘Red Devils cheerleading’ still vividly remember it, shouting encouragement that sound neat, uniform red clothing, and organized action, succeeded in attracting the world’s attention, and all this
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