Consulting Notes from - the temptation and dangers of the partner.docVIP

 PAGE \* MERGEFORMAT 14 Consulting Notes from - the temptation and dangers of the partner Since six years ago, started in business management and marketing consulting, I have contact with all kinds of miscellaneous business no less than 200 more than the industry consulting projects involving beer beverages, tobacco liquor, medicine and health care, clothing socks, candy, food, Japan of beauty, home appliances IT, building materials bathroom and oil chemical industry, electrical equipment, automotive, audio and many other fast moving consumer goods and industrial products. Recalling the advisory distance walked in six years, there are a lot of emotion, but also left a lot of nostalgia, especially for such a great love of my advice, and would like to engage in the sacred life-long professional career consultants, all of the success of and failures, became part of my memory the most valuable asset. The United States two well-known financial writer, a former consultant James. Theo, and Charles. Martin. Madigan has been co-written a book that affect the world consulting industry ‘Advisory Empire - a successful and dangerous partner’, in the book , the author wrote several of the world’s best-known consulting companies, including McKinsey, Boston, PricewaterhouseCoopers, Accenture, Rand and many other little-known advisory consulting within the smell and the world leading authority on how old Mr. McKinsey a qualified consultant to do a profound insights as well as many consulting success and failure case. I like this book, has been treasure this book, because it enabled me to consult a more thorough understanding of the industry has also made me feel more real, engaged in his own sense of the value of the profession and the mission, but my first sense of the value experience, turned out to be started from the dangerous temptations ... ... [Case 1] declined to lure high-paying clients, the successful achievements of the project contract Early spring of 1999, Shen