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Dealers think the success or failure
Distributor in China, the group has no shortage of pioneer-style figures, there have been many martyrs-type figure. Why is the dealer, have the same resources, while others are successful, become a dominant party; some failed, and from disappearing? The difference between success and failure in the end how far?
Why is success?
For the successful one can conclude that a lot of reasons, such as seized a good product, this person has the background, there are mature sales network, etc., is also not surprising that summed up the inevitable factors and causal factors. ‘Manufacturers Why you? Which is your most attractive point of manufacturers? The answer is both a distributor the company’s core competencies, but also the key point of its success’. In the interview Tangshan Ryuetsu company, its vice president of Xuan career that a company’s success, the need of manufacturers, the choice of their core advantages to conclude, refining. So what is a strong regional distributor for those manufacturers to become the first choice, and their core competency, then what is? Repair what has become immortal?
First, heroes and the hero for the times. Looking now successful dealers, many of them experienced a pull wooden handcart, Deng Sanlun of business experience, earned the first pot of gold, they enter the wine industry, with a tough and unique business idea and continue to do so great achievements of today’s size, this process, so that these successful private entrepreneurs proud of. This stage can be ‘heroes’ to summarize, we now see some of the super-dealer companies, such as commercial sources, is a typical representative. As the market environment changes, an appearance of a new generation of dealers faces enormous challenges: manufacturers channels, flat, the rise of large retail terminals with the industry is highly competitive, we can say ‘ceiling getting lower and lower, floor getting higher and higher’
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