Effective brand - the brand on the role of brand awareness of space and Interpretation.docVIP

 PAGE \* MERGEFORMAT 30 Effective brand - the brand on the role of brand awareness of space and Interpretation If the market is the core, then, the brand’s core is the human brain, between the brand and if there is a certain natural or necessary connection, then the contact point is formed by the human brain psychological field, referred to as brand awareness branding space. People in long-term activities of daily living and social construction and practice in their own sense of space, construct their own mental, cultural, personality and expectations. Those constructed by the sense of space in the “always been the case, is on the” role of cure for the sense of being, consciousness of the concept of shape, or idea resulting. You can also think of the concept of consciousness, that awareness of the concept. people’s awareness of, or constructed by the concept once it has the continuity, stability and long-term. because of or by the concept of a sense of stability, continuity and long-term characteristics, and thus people’s interests, attitudes, behavior is stable, continuous, long-term. So, a brand and building people should pay attention to and awareness of space, matching, adaptation, integration and connection. Brand and awareness of space Brand awareness of the psychological function of space is a natural response to the brand, of course, this response may be positive, it could be negative.’s Brand awareness and reaction performance of space, people have been held and according to their mental construct, culture, personality, expectations of the brand have divergent thinking, extension, interpretation, and links. You can also think that people hold and build according to his own mind, culture, personality and expectations, the performance of the brand proposition and brand generated divergence of thinking, extending , interpretation, and links. A good brand should have the basic features of intimacy, to give intimacy. Friendliness of the brand to ge