Eight medicine and health products marketing into a crisis.docVIP

 PAGE \* MERGEFORMAT 14 Eight medicine and health products marketing into a crisis Medicine and health products marketing, the emergence of the crisis has been for several years, which is recognized by the industry and what causes are considered a sunrise industry of medical health care products, experiencing such a crisis in the marketing environment, after many years, we look back and looked at found that some symptoms of exposure to marketing, crisis situations, in our marketing around the fact, Bo Sha in the market of medical health care products company, since considered to have better understanding about the issue, but look at the local or part of the from the inertia of the market, the lessons learned, and truly understand that marketing is the essence of the crisis requires authentication, but our business is ‘waits for no man’, and get a product on the last, take a set of patterns on the use, or even a way of learning or digging a person on the implementation of the strange phenomenon, companies are really ready? Judging from the current marketing point of view, very few successful, we are accustomed to being confused by statements of an enterprise, which is roughly the same social environment, like a place, like a new high growth rate year after year, in fact, the performance of a performance We also look at the field of marketing water. To discover their own businesses or products in the field of marketing problems, we should look at the overall market environment, and then to be addressed, at present medicine and health products marketing crises generally have the following eight symptoms, like a chain, put on, and your marketing crisis should occur, we must take early precautions. First, the layout of the enterprise market imbalance Like the selection of general business market, selecting the so-called after an investigation they think better, or someone else has begun to model the operation of the market that the insurance market is more to do