Enterprises winter three major strategies necessary to.docVIP

 PAGE \* MERGEFORMAT 21 Enterprises ‘winter’ three major strategies necessary to The face of the global financial crisis, many enterprises to adopt a conservative strategy to treat with great care and control of every aspect of the costs incurred. Many professionals have also recommended that companies ‘suspension of investment projects’, ‘control of production costs’, ‘reduced advertising spending’ and ‘organizational structure thin’, ‘Reduction of internal staff’ and many other proposals, it seems, it is a responsible enterprise. However, the writer’s question is: the face of ‘winter’, Can Choose ‘hibernation’ is the best choice? We also clearly see that in a crisis before there are at least four kinds of enterprises are very sad day, namely: export-oriented enterprises, businesses operating in high debt, low-cost survival of enterprises and diversified over the enterprise. With the depth and impact of the spread of the crisis, we are very mournful to see that these four types of enterprises, as well as similar businesses because of its own strategic problems come down, have closed their doors, and even permanently withdraw from the stage of history. It is like the world’s richest man, Warren Buffett has said: only at low tide, we can see who is swimming naked. So, before the crisis of non-’nude beach’ How can businesses survive this test? How do I continue to stay in business? I think, ‘hibernation’ is not the answer, ‘downsizing’ is not a way out, Chinese enterprises to ‘winter’ seems that the best way is to take the initiative, rather than let it, and certainly not sit idle. However, the initiative does not mean blindly attack, do you need to have a scientific strategic planning and effective implementation of the strategy Caixing. The author would like to propose three strategic initiatives, for your reference: First, we must ‘focus’, not ‘follow suit’ Emphasized here, do not blindly follow suit, must be based on their own resources and the capa