Feed industry in the development strategies for rural markets.docVIP

 PAGE \* MERGEFORMAT 11 Feed industry in the development strategies for rural markets Feed industry in the rural market has always been the main battlefield. In recent years, due to the reduction in state tax rates for agriculture or cancel the one hand, to stimulate the farmers growing enthusiasm for agriculture, it also led to a corresponding animal husbandry and aquaculture in rural areas of rapid development and, as with the aquaculture industry, ‘closely related’ to feed industry have taken advantage of the sky, ‘gone up’ way onto the fast lane of high-speed development, the rural market has also been an increasing number of feed manufacturers widely optimistic. However, the rural market has its own characteristics, ignoring the law and insists on the operation of the rural market is bound to lead to failure, either, from the recent years’ gradual decline ‘or have’ dropped ‘in the case of feed manufacturers, we can’ glimpse of its evident ‘. Therefore, for the different characteristics of the rural market, but to take locally appropriate strategies and tactics that we can in the multitude of strong competitors, such as forests, thereby increasing market share, seize a larger market share, to eat this piece of rural markets’ big fat meat ‘. The characteristics of the rural market and portfolio strategy The rural market is rich in resources, vast territory and its market development is the ever-changing, this article from the feed industry communication, channels, marketing and service point of view, analyze its characteristics as well as manufacturers should adopt the strategy, accompanied by elaborate and support cases. Communication Market characteristics in rural areas: In the rural market, what kind of publicity is the most effective, most deep-rooted? Television? Answer noncommittal. In rural areas, because people enjoy their own culture as well as the level of quality constraints, in particular their ‘sunrise and sunset’ living habits, so that t