Fight for your competition in the two supply chain.docVIP

 PAGE \* MERGEFORMAT 13 Fight for your competition in the two supply chain Pattern of transformation in the marketing, the whole wine marketing environment implies the same advantages and disadvantages of two factors. Mr. Wu Jinglian frequently cited by economists as Charles Dickens’ Tale of Two Cities’, as described at the beginning: ‘This is the best time, it was the worst of times; This is the age of wisdom, but also stupid times; This is the era of trust, the age of skepticism; this is the season of light, but also the season of darkness; it is the spring of hope, but also the winter of despair; our promising, while little reason for hope; we together toward heaven, we all go in another direction ... ... ‘ Seeking thinkers thought, marketing transformation, Breakthrough, face challenges, seize opportunities in this environment, large background, only the wine business seriously, and do a really good two forging supply chain side is winding paths of the strategic opportunities of winning on the best policy. Forging the two supply chain At low levels, low levels of alcohol and disorderly competition among enterprises, the liquor business is the main means of competition for product competition, price competition, competition, gift, packaging, competition, advertising competition, and so on, competition does not form a joint force. As market competition intensifies, the improvement of technical means, the deepening of the modern marketing concept, seeking philosophers thought that wine competition among enterprises will be a short time, the outstanding performance is the competition between the two supply chain . First, forging high-quality, stable, and efficient distribution of supply chain competitiveness, the distribution chain into a distribution of community of interest. Second, forging high-quality, stable, and efficient marketing professionals chain competitiveness, talent competition in the market chain to build the ultimate victory as a weapon. C